You’re about to learn how to make each element of your landing page more enticing. And make your conversion rates go up. And celebrate your business growing.
Cisco Adler, in his new eBook “The Landing Page Bible”, offers an answer to the “Internet age”-old question of who controls a company’s website.
Our CRE Methodology™ increased SEOmoz's revenue by $1 million a year. This case study reveals how we did it. What can our methodology do for your business?
Get inspired by these 15 brilliant landing page design examples.
The term exit intent has been growing in popularity over the last few years in the E-commerce world. Essentially, it uses Javascipt and the web browser to track the movements of a user so a special offer or opt-in form … Continue Reading →
Want to know how to increase sales, sign-ups, or leads from your website? Read this article to find your answers.
A/B test cases are excellent reference material. Award winning A/B test cases are even more so. Learn what's common with the very best of those, right here.
In a previous article on Smashing Magazine, I described A/B testing and various resources related to it. I have also covered the basics of multivariate testing in the past, yet in this post I’ll go deeper in the technical details of multivariate testing which is similar to A/B testing but with crucial differences. In a multivariate test, a Web page is treated as a combination of elements (including headlines, images, buttons and text) that affect the conversion rate. Essentially, you decompo
While search engine optimization gets all the notoriety and attention, website optimization actually yields better results. Here’s how to do it. The terms search engine optimization and website opt…
Ion interactive is a “marketing apps” company with a particular expertise in conversion optimization. In addition to complex marketing apps their software can also be used for creating more standard landing pages.